ABCI Award 2013

Bringing Home the Silver – The Annual Awards Nite of the ABCI was held at Hotel Taj Mahal Palace and Tower, Mumbai, on October 18th 2013. It is an event we at CorpComm look forward to. This year, we won the Silver Trophy in the New Publications category for the BHD referencing booklet entitled EffiMax : Improves Boiler Efficiency.

We have been winning awards in different categories for the last couple of years –

2010: Internal magazine – Topics
2011: Web communication/ online campaign – The Encon Tip Programme
2012: New Publications – The Encon Tip Compilation
2012: Multimedia Presentations – The Product Handbook CD
The ABCI is the only association in India to recognize and reward excellence in creative Business Communication for the last 53 years. The ABCI Annual Awards are designed to promote excellence in all areas of written and visual business communications. The purpose is to recognise the best in corporate communications, and there is always a huge response from some of the best names in the industry.

This year there were a total of 1160+ entries in the different categories and we were competing against large companies like Larsen & Toubro, Tata Chemicals, Mahindra & Mahindra, SKF, Glenmark, Clariant Chemicals, Reserve Bank of India, Asian Paints, etc.

After winning bronze trophies for the last three years, this year was a silver. We look forward to next year’s competition with increased enthusiasm.

“When we started on this booklet, we already had a lot of literature on the EffiMax. What we wanted was something that would work like a word-of-mouth publicity and establish our credentials with new customers. Corpcomm played a pivotal role in translating our thoughts into a world class publication, which is greatly appreciated by our field sales. Attending the award ceremony, where we were competing against stalwarts of the industry, was indeed a proud moment.” – Bipin Chitkara